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What Can Memes Do For You (Or Your Brand)?

Memes are important. I’m not just saying that as someone who spends 99.999999% of his free time scrolling through meme…

How Memes Are Creating Real World Change

Here we go. Another blog about memes. We may have touched on this notion in the past, but today, let’s…

The Future of Social Media Data: Are the Bots Coming After You?

 Data. Story of my life. We put our personal information on social media, which is translated into targeting options for…

Hacking Into the World of Big Data on Social Media

It’s no secret that social ads and analytics have become the most valuable asset in digital marketing. Data is giving…

Breaking Through the Glass Case of (Digital) Emotion

Earlier this week, we took a dive into the world of emotive content on social media: What it is, why…