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Has Public Shaming on Social Media Gone Too Far?

It’s wild to think we are constantly monitored. Whether or not people want to believe it, we are always under…

This Hashtag Will Make You Want To Create Better Content

Perhaps the most important thing to do when working in social media – or any creative industry for that matter…

Inside the World of Healthcare Device Marketing

When you think of healthcare brands on social media, maybe a few thoughts come to mind. Showing off awards and…

The Politics of Oversharing on Social Media

Snapchat’s recently-added map feature lets you track your “friends’” exact geo-location. The FitBit app allows you to see precisely how…

Baby, You’re a Firework: Insider Secrets From Wawa Welcome America

Happy #July11thPhilly! OK, that doesn’t really work as well as #July4thPhilly, but bear with us a little. A few of…