Author Archives: Jackie Kollar
Yes, That Ad is Following You Around the Internet
Greetings, holiday shoppers! In our last chapter of online shopping, my colleague Stephen dug into how holding tight for the…
Opinion: Wildwood 365 Changed My Life
Let me start by saying, I’m not going to get heavy into defining a Facebook group, because you all should…
Should You Use Social Networks for Long-form Content?
A marketing trend that continues to grow in popularity is the use of social channels to publish long-format content. (Translation:…
Are We on Social Media for the Right Reasons?
The phrase “social media addiction” is one that is often thrown around without much weight or merit —and normally serves…
How Can We Shop for Generation Z’s Love?
Millennials, Generation Me, New Boomers – all of these terms are used synonymously for the generation born between roughly 1980 through…
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