Author Archives: Matthew Dennis
Do Influencers Belong in Advocacy Campaigns?
We all know that utilizing influencers can be a great tool for brands when it comes to generating awareness around…
Instagram Is Becoming a Retail Rockstar
Over the past couple of years, we’ve seen shopping become more and more ingrained in Instagram’s culture. The platform continues…
What Happens If TikTok Actually Gets Banned?
Barring any major changes to the app or it’s ownership, on September 15, TikTok will be banned from the United…
#StayHome Solutions for Sports Fans
So we’ve been without professional sports for a little over a month now due to the COVID-19 pandemic. As a…
Behind the “NBA vs. Hong Kong” Twitter Saga
As a sports fan, I love mostly everything about the NBA. Who wouldn’t? It’s highly entertaining, always filled with drama,…
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