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What If Star Wars Characters Used Social Media?

From lightsabers to holopads to landspeeders, the galaxy far, far away that we’ve come to know and love has a…

Netflix, Hulu, and Fyre Festival: A Battle for the (Streaming) Ages

Unless you’ve been living under a rock, you’ve heard that in the past couple of weeks, Netflix and Hulu released…

These 2 Media Brands Prove That Fashion ≠ Frivolity

Ah, sweet, sweet content. Where would we be without it? I began this blog as a roundup of my favorite…

Exploring Letterboxd, the (Social?) Network for Movie Fans

Ever heard of Letterboxd? I wouldn’t be surprised if the answer is no. But before I explain, let me give…

If You’re a Marketer, Passive Voice is Your Enemy

I had an English professor in college who made it clear from day one that in his class, he upheld…