# Fantastic Tweets And Where To Find Them

- Link: https://chatterblast.com/blog/fantastic-tweets-and-where-to-find-them/
- Published: 2016-01-05T16:58:06-05:00
- Author: chatterblastteam

Whether you’re still waiting on your owl to bring you an acceptance letter to Hogwarts
or a mean muggle who doesn’t believe in magic—there’s no debate that **J.K. Rowling**’
s _Harry Potter _has left a massive impact on the literature entire world. The book
series may be over, but the story **_hasn’t_** stopped. Luckily for HP fans everywhere,
Rowling has found a way to continue to tell the tale.

J.K. Rowling’s Twitter feed is a _magical world _on its own. As you scroll through
her posts you can imagine your friends Harry, Ron, and Hermione drinking a butterbeer
in Three Broomsticks. Rowling enlightens you with new information—everything from
translations of wizarding words to what house Harry’s children are sorted in to.
These updates make fans happy, but also in doing so the franchise stays relevant.
So how does Rowling keep this enchanting world alive?

 1. 
    ### **‘Sorting’ out details.**
    

> Have just heard that James S Potter has been Sorted (to nobody’s surprise) into
> Gryffindor. Teddy Lupin (Head Boy, Hufflepuff) disappointed.
> — J.K. Rowling (@jk_rowling) [September 1, 2015](https://twitter.com/jk_rowling/status/638778021663666176)

J.K. Rowling updates fans like any proud mamma would by highlighting big events 
for Harry Potter’s children that fans were introduced to at the end of the series.

>  I’m in Edinburgh, so could somebody at King’s Cross wish James S Potter good 
> luck for me? He’s starting at Hogwarts today. [#BackToHogwarts](https://twitter.com/hashtag/BackToHogwarts?src=hash)
> — J.K. Rowling (@jk_rowling) [September 1, 2015](https://twitter.com/jk_rowling/status/638641255094853632)

By sharing news like this via Twitter, it keeps Rowling’s audience listening and
eagerly awaiting the next tidbit of detail she might share. If us Pottheads are 
lucky enough, maybe this is the start of the 8^(th) Harry Potter book.

 2. 
    ### **Translations.**
    

>  Here is everything we have learnt about [@FantasticBeasts](https://twitter.com/FantasticBeasts)
> this week, all in one place: [https://t.co/lpOfz6qUno](https://t.co/lpOfz6qUno)
> [#FantasticBeasts](https://twitter.com/hashtag/FantasticBeasts?src=hash)
> — Pottermore (@pottermore) [November 7, 2015](https://twitter.com/pottermore/status/662963973264945152)

Not only did J.K. Rowling create a whole, new world with the series—she also created
a new language. We learned names of creatures, spells, oh and us [‘non-magical’](https://www.pottermore.com/news/everything-we-have-learned-about-fantastic-beasts)
folk. Well since Rowling is British, what better way to stir conversation than giving
the English U.S. translation for the word? [Minds blown](http://www.buzzfeed.com/alannabennett/mo-maj-mo-problems#.ea1jNL59A).

 3. 
    ### ** She has a **󠀁[**cause**](http://www.wearelumos.org/)󠁿**.**
    

>  Donations to [@lumos](https://twitter.com/lumos) could win you goodies from signed
> items from Dan Radcliffe to a first edition signed by me! [https://t.co/HsK4U9Qyaz](https://t.co/HsK4U9Qyaz)
> — J.K. Rowling (@jk_rowling) [December 1, 2015](https://twitter.com/jk_rowling/status/671626172413976577)

Just when J.K. Rowling couldn’t get any more magical she creates a charity called
[Lumos](http://www.wearelumos.org/). For you non-Potter fans, ‘Lumos’ is a spell
that emits light from the caster’s wand. What does the charity do? (It helps more
than 8 million children worldwide who are living a part from their families in institutions
or orphanages.) Anybody else remember a _certain character_ with a similar background?
That’s right; Tom Riddle who grew up to be He-Who-Must-Not-Be-Named.

 4. 
    ### ** Gets by with help from her friends.**
    

> So proud of my boys. Even after all these years, they still want to kick each 
> other’s arses. [pic.twitter.com/nwQI7s4jka](http://t.co/nwQI7s4jka)
> — J.K. Rowling (@jk_rowling) [August 28, 2015](https://twitter.com/jk_rowling/status/637360947963801600)

Talk about #SquadGoals. The cast of Harry Potter is still [tight](https://www.instagram.com/p/z7B_s8GWLv/?taken-by=t22felton).
You can see Rowling wishing them happy birthdays, congratulating them on recent 
successes or like above, mentioning them like a proud mamma over some house fighting.

 5. 
    ### ** Her fans.**
    

>  Flourish and Blotts. It’s about halfway down Diagon Alley on the left hand side.
> [https://t.co/Uhivkgza7P](https://t.co/Uhivkgza7P)
> — J.K. Rowling (@jk_rowling) [August 9, 2015](https://twitter.com/jk_rowling/status/630391064881459200)

Rowling is excellent with her engagement on Twitter. She’s been known to tell off
trolls (and not the magical kind), root for her favorite sport teams and of course
answer questions about the world she created. She gave so much in those seven books
for fans to consider and ponder—they often take time to ask her for opinion or knowledge.
The best part- she always has an answer.

> I would never, ever have a Horcrux. They are evil objects created through despicable
> means! (Possibly a teabag). [https://t.co/jcPttBaZuX](https://t.co/jcPttBaZuX)
> — J.K. Rowling (@jk_rowling) [August 7, 2015](https://twitter.com/jk_rowling/status/629678732127666176)

 6. 
    ### ** Giving a **󠀁[**hoot**](http://imgur.com/WPDFl9F)󠁿** about her brand**
    

>  The Twittersphere can surely learn a lot from this owl. [http://t.co/7hL6SMMQ6t](http://t.co/7hL6SMMQ6t)
> — J.K. Rowling (@jk_rowling) [August 1, 2015](https://twitter.com/jk_rowling/status/627590720212312064)

 Owls play a significant role in the Harry Potter series. These creatures are fiercely
loyal pets and often prove to be more than just a mail carrier. By using this noteworthy
creature from Harry Potter, she’s able to hit home an important point.

Everyone—from businesses to individuals can learn a **great** lesson from J.K. Rowling
and that is the **power of a personal brand**. Know what resonates with your audience
and feed into it. You might just create a magical world of your own.

And if you’re missing Harry and friends as much as I am, remember: “Happiness can
be found even in the darkest of times. If only one remembers to turn on the light
_read Rowling’s Twitter feed_.”
