# The 5 Biggest Social Media Moments of 2017

- Link: https://chatterblast.com/blog/the-5-biggest-social-media-moments-of-2017/
- Published: 2017-12-27T21:18:08-05:00
- Author: Matthew Ray

It’s almost time to shut down 2017 and I couldn’t be happier.  This last year brought
us all much joy, from the amazing new streaming series [Runaways](https://www.hulu.com/marvels-runaways)
to the full middle-class acceptance of Instagram Stories.   Personally, I cannot
wait to see what new and exciting adventures the world of social and digital have
in store for us in 2018.  With that in mind, let’s review my choices (in no particular
order) for biggest moments in 2017 Social Media.

## Facebook & Fake News

Sure, this story has been beaten harder than the Phillies this year, but we have
to acknowledge its lasting moment in history.  For those of you who were living 
under a rock:

After the election in November, Facebook was blamed for all of those fake news stories
going viral, potentially influencing countless voters. Facebook king Mark Zuckerberg
[initially scoffed](http://money.cnn.com/2016/11/10/technology/facebook-mark-zuckerberg-fake-news/?iid=EL)
at the possibility, but mounting evidence showed that sophisticated (but not really
criminal) use of the social platform had proven successful for certain political
organizations. Because Facebook’s algorithm determines what its individual users
want to see, people often see only that which confirms their existing beliefs, regardless
of whether the information being shared is true.  So yes, your Grandma probably 
got more then her share of _Lock Her Up_ memes. 

[[

 

In the lead-up to the French election Facebook [targeted](http://money.cnn.com/2017/04/14/media/facebook-fake-news-france-election/?iid=EL)
30,000 fake accounts, [partnered with newsrooms](http://money.cnn.com/2017/02/06/technology/france-elections-fake-news-facebook-google/?iid=EL)
to debunk false claims and ran [full-page ads](https://www.washingtonpost.com/news/the-switch/wp/2017/04/14/facebook-fights-fake-news-online-with-full-page-print-newspaper-ads/?utm_term=.83a238cad23e)
in French newspapers with a guide for spotting fake news.  Facebook has also applied
parts of this strategy to the U.S., Germany and [this week](https://twitter.com/benwhitelaw/status/861494903238471680)
in the U.K.  This whole hullabaloo confirms that social platforms are going to have
a more and more sway in our political discourse.

## #MeToo

After the exposure of Hollywood mega-producer [Harvey Weinstein](http://time.com/4976003/harvey-weinstein-gwyneth-paltrow-angelina-jolie/)’
s serial sexual harassment and abuse, actress Alyssa Milano influenced social media
users to [speak up](http://time.com/4983500/harvey-weinstein-sexual-harassment-campaign-metoo-social-media-campaign/?iid=sr-link4)
if they were survivors of sexual harassment or assault.

> If you’ve been sexually harassed or assaulted write ‘me too’ as a reply to this
> tweet. [pic.twitter.com/k2oeCiUf9n](https://t.co/k2oeCiUf9n)
> — Alyssa Milano (@Alyssa_Milano) [October 15, 2017](https://twitter.com/Alyssa_Milano/status/919659438700670976?ref_src=twsrc%5Etfw)

Women across the world — including [McKayla Maroney](http://time.com/4987066/mckayla-maroney-metoo-molested/),
[Anna Paquin](https://twitter.com/AnnaPaquin?ref_src=twsrc%5Etfw&ref_url=http%3A%2F%2Ftime.com%2F4983500%2Fharvey-weinstein-sexual-harassment-campaign-metoo-social-media-campaign%2F)
and Debra Messing — shared their experiences and [#MeToo](http://time.com/4987390/me-too-shows-pervasive-sexual-abuse/)
soon started trending.

https://twitter.com/DebraMessing/status/919668578357452800

Many [credited](http://deadline.com/2017/10/alyssa-milano-me-too-hashtag-twitter-rose-mcgowan-sexual-harassment-awareness-1202188999/)
Milano with launching the hashtag [movement](http://motto.time.com/4987331/alyssa-milano-me-too-sexual-assault/),
but it was really started by activist [Tarana Burke. ](http://www.ebony.com/news-views/black-woman-me-too-movement-tarana-burke-alyssa-milano#axzz4vn7HLEnZ)
In 2007, Burke, a survivor of sexual violence herself, was working in Philadelphia
with young women of color who had been victimized by [sexual violence](http://motto.time.com/4957837/campus-sexual-assault-mediation/).
Looking for a way to let them know that they weren’t alone, she told them: “_Me 
too_.”

[[

Other hashtags have organically developed that journal deep interconnected human
tragedy, like #WhyIStayed or #WhyILeft.  But #MeToo clearly has shaken the world
and become part of the culture in away none of us knew we needed.

## Call Jesus

I will let this viral video speak for itself. Beyond cute.  Give these kids their
own television show. Perhaps in place of Megan Kelly! (CC: NBC Universal)

## **Representative Maxine Waters**

You can’t deny that President Trump is a gifted social media practitioner.  He’s
good. He knows how to use social in an emotional way to achieve his goals.  But 
if your personal politics don’t jibe with POTUS, then may I present to you the current
Queen of the Resistance, the Princess Leia to Donald’s Emperor: Representative Maxine
Walters.

I didn’t know I needed her in my life until she came for me! If you consider yourself
a fan of politics, or simply a fan of good writing, then you should be following
[Auntie Maxine](http://www.elle.com/culture/career-politics/news/a42222/rep-maxine-waters-will-read-you-now/).
She’s taking people down and taking names doing it.  She is one of California’s 
Congresswomen, a Democrat, a member of the Black Caucus and a woman not afraid to
speak her mind.  

When she isn’t serving as the counterweight to our #MAGA pals in the White House,
she’s also developing new hashtags like #BlackWomenAtWork that quickly went viral.

> I am a strong black woman. I cannot be intimidated, and I'm not going anywhere.
> [#BlackWomenAtWork](https://twitter.com/hashtag/BlackWomenAtWork?src=hash&ref_src=twsrc%5Etfw)
> — Maxine Waters (@RepMaxineWaters) [March 29, 2017](https://twitter.com/RepMaxineWaters/status/846894257222795265?ref_src=twsrc%5Etfw)

## **Live Tweeting A Takedown**

I become insanely envious of folks who live tweet anything good. Nothing happens
of any interest in my life! I especially love airport or airplane live tweeting.
It’s always juicy and slightly claustrophobic.  This year’s BEST involves two women
who had decided to fly cross-country to catch their husbands cheating on them.  

https://twitter.com/bjcolangelo/status/925443262491578368

Oh sweet schadenfreude!  All the pathos: broken hearts, coming-out-of-the-closet,
drunk Moms, cross-country travel, new friends!  Thankfully, this terribly private
and difficult dramatic moment was completely [live-tweeted by BJ Colangelo](http://www.scarymommy.com/bj-colangelo-twitter-thread-wives-airport/),
who should be given an award for her eavesdropping abilities.  

https://twitter.com/bjcolangelo/status/925444656971878403

In 2017 gay is okay, but cheaters get caught by tweeters!  

https://twitter.com/bjcolangelo/status/925453124608851968

Don’t you wonder how it worked out?  

And there is ONE social media moment of mayhem that can’t be put into any list, 
but has to be given its own, special, BONUS, EXTRA attention….

## Fyre Festival

**This debacle is a 2017 gem that we must cherish forever**.  Organized by Fyre 
Media founder [Billy McFarland](https://en.wikipedia.org/wiki/Billy_McFarland_(entrepreneur))
and rapper [Ja Rule](https://en.wikipedia.org/wiki/Ja_Rule) as a “luxury music festival”,
this Millennial-nonsense was promoted on Instagram by [Kendall Jenner](https://en.wikipedia.org/wiki/Kendall_Jenner),
[Bella Hadid](https://en.wikipedia.org/wiki/Bella_Hadid), [Emily Ratajkowski](https://en.wikipedia.org/wiki/Emily_Ratajkowski)
and a slew of other “social media influencers” whom did not initially disclose they
had been paid to do so! Which is just a tiny violation of federal law.

[[

Felonies aside, during the Fyre Festival’s inaugural weekend, the event experienced
problems related to security, food, accommodations and artist relations. BASICALLY
EVERYTHING.  And that is when the real fun began, as attendees began to life-cast
their every major melodrama.

> The dinner that [@fyrefestival](https://twitter.com/fyrefestival?ref_src=twsrc%5Etfw)
> promised us was catered by Steven Starr is literally bread, cheese, and salad 
> with dressing. [#fyrefestival](https://twitter.com/hashtag/fyrefestival?src=hash&ref_src=twsrc%5Etfw)
> [pic.twitter.com/I8d0UlSNbd](https://t.co/I8d0UlSNbd)
> — Tr3vor (@tr3vorx) [April 28, 2017](https://twitter.com/tr3vorx/status/857776562615308288?ref_src=twsrc%5Etfw)

I have been in jail. Jail food looks better then that.

The festival was indefinitely postponed after some festival goers had already arrived;
where they found disaster surplus tents instead of Bella Hadid approved luxury villas
and prepackaged sandwiches instead of and gourmet meals. Ouch! Fyre went down in
flames as it not only roasted its own privileged fan base, but also provided the
world with sweet-sweet-sweet moments of bittersweet Haterade.  The organizers are
now playing _Law & Order: Social Suicide _with a platter of eight lawsuits, one 
seeking more than $100 million in damages.

I could go on and on and on, I really could. Social media is so ingrained in our
lives, it seems that everyday there is a new tweet-jacking or social shaming or 
a good solid put down from [Wendy’s twitter](https://www.boredpanda.com/funny-wendy-jokes/)
handle.  So lets give 2017 one final round of applause, before letting 2018 to the
stage.  18, you got big shoes to fill!

 
