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Sound On or Off? Recent Trends in Video Advertising

As we have all witnessed in the past 22 months, Covid-19 has affected every single thing in our lives. The…

The Evolution of Media During the COVID-19 Pandemic

Advertising and analytics have changed drastically in the past few years, especially in 2020. This series, “The State of Advertising…

Opening the Curtain for Live Concerts in 2021

Remember the days of sitting at a table with friends listening to a cover band during happy hour? Or that…

Are Celebrity Endorsements Helping the COVID-19 Vaccine?

It seems like everybody who’s anybody is getting their COVID-19 vaccine these days. I mean, did you really get vaccinated…

Coping with Social Media Information Overload

Do you constantly feel an overwhelming sense of dread when you’re online? Do you find yourself in a constant state…