Category Archives: Industry Insight
Gut Reactions: Facebook’s App Redesign
Written by Joe Mineo and Ty Kiser Today Facebook announced plans to redesign the core app to focus more on…
Let’s talk about WeChat, China’s Social Media Hub
WeChat: It’s an app you probably know by name, but not by use. In China, it’s a lifestyle. But here…
The Ben & Jerry’s Guide to Getting Tastefully Political as a Brand
Recently, I was scrolling through my Instagram timeline and came across the following ad from Ben & Jerry’s. The ad…
The Great Vanity Debate: Does Audience Size Matter?
Fame. Everyone wants some level of attention and notoriety, since it usually comes with some perks. Kylie Jenner, the epitome…
What to Do When a Social Network Goes Down
You log into Facebook and it’s not working. You refresh the page, log in and out of the app, reinstall…