A Stitch In Time Has Me Dressed To The Nines (Or Has It?)

February 4, 2016

When a package gets delivered to the office, everyone is curious. “Who ordered something? What did they get? Is it a gift?

After a special delivery one day, ChatterBlast Account Manager Kelly Devine opened a magical box that led into a fashion show.

Kelly explained as she showed off her adorable, new clothes how she used Stitch Fix to receive clothing and accessories that were picked out by a stylist.

Wait, whaaaaat?

Account Manager Jess Meeder immediately opened her wallet to figure out she can get on board. As Kelly explained to Jess how Stitch Fix works, they both realized: It needed to be celebrated in its own blog.

“Why?” You may ask. We’re rooting for a company who realized the FULL potential of Pinterest and LinkedIn. Stitch Fix is a “personal styling service tailored to your taste, budget and lifestyle that helps you look and feel your best every day.

Here’s How Stitch Fix Works

Setting up your profile style profile with Stitch Fix is easy.

The site has you rate different styles and give a description of your own style, in addition to the necessities like size and budget. The genius portion of this profile is that the company requests you include a link to your Pinterest and LinkedIn profiles.

This approach is perfect because what’s a better way to learn how someone wants to dress than seeing their ideal outfits on a Pinterest style board?

What’s more is that by using LinkedIn, Stitch Fix can learn how their customers spend 40 plus hours of their week. The company is not only recognizing the shift of people shopping online, but they’re productively using all that personal information about ourselves that we put on public display via social media.

The future is happening.

The ChatterBlast Stitch Fix Experience

After the first, wonderful Stitch Fix box, both Kelly and Jess set up the arrivals of their next boxes.

Kelly updated her style profile.

Jess created her account.

They both sat there updating their Pinterest boards so they could give their stylist an idea of what they were looking for in their next boxes.

FYI – for any lady out their planning on ordering a Stitch Fix: Schedule it for PAY DAY because then you don’t feel guilty when you buy everything.

The day arrived. That Christmas morning feeling was upon Kelly and Jess as they were about to receive their five items from Stitch Fix. Jess got her hands on hers first. Her first reaction was…

I’m NOT loving it.

The five items that Jess got in her Stitch Fix were:

  1. McQue Solid Lace Sleeve Blouse
  2. Juliet Mini Swing Skirt
  3. Madira Fringe Collar Necklace
  4. Rebekah Stretch Crepe Blazer
  5. Kathy Striped Fit and Flare Dress.

Two out of the five pieces were solid black. Jess was confused and immediately checked her Pinterest board. “Did I not put enough colorful pins on here?” she wondered.

It was Kelly’s turn to open her Stitch Fix. Her initial reaction was “meh.” It definitely was not as great as the first Stitch Fix box. Did they even look at what Kelly pinned on her Pinterest board? Time to sit in time out, Stitch Fix, because you dropped the ball on this one.

The five items that Kelly got were:

  1. Straight Leg Pant by Margaret M
  2. Xander Short Sleeve Sweatshirt by Market & Spruce
  3. Knit Cocoon Cardigan by RD Style
  4. Lenhan Laser Cut Blouse by Pixley
  5. A fugly necklace that she’s trying to erase from her memory

Now, Kelly had asked for day-to-night clothing and a big statement necklace.

She pinned and pinned on Pinterest, but no such luck when it came to the actual Stitch Fix.

The pants just didn’t fit right and they just didn’t fit in with Kelly’s style. She also was not about to pay close to $100 dollars for fancy leggings. The cardigan looked like something she could get from Forever 21 and the one blouse made her look like a pirate. And not a cute pirate.

She ended up keeping the short sleeve sweatshirt because it was something she would actually wear, but not as a day-to-night piece. Basically, the Stitch Fix sucked.

Stitch Fix Feedback

Kelly and Jess discussed their Fixes and decided that they should reach out to their customer service to see how they could improve their Stitch Fixes.

Kallie, the customer service rep, basically told them what they already knew: That they had to build out their Pinterest boards and also follow Stitch Fix on Pinterest.

Their main suggestion, which makes the most sense, is to create a Stitch Fix specific board and pin away on that, instead of just having a “fashion” board or a “shoe” board. To dive further into Pinterest, Kallie told Jess and Kelly to pick pins directly from the Stitch Fix board and to leave comments on the pins you like and basically tell your stylist exactly what you want.

Kallie also wanted them to call these stylist out. YO ADRIAN!

Just kidding.

She told Jess and Kelly that along with updating your Pinterest board, you should put in specific requests in the “Requests for Next Fix” section. An example of what to put here is: “I’m looking for a cute skirt and cropped shirt combo like the one I have pinned of Taylor Swift.” There she is, just waving goodbye to all those Stitch Fix haters who just gonna hate, hate, hate.

While they can’t guarantee you’ll magically transform into Tay, they can try to find similar items to the pin or keep an eye out for it in future Fixes.


The last thing Kallie suggested to Jess and Kelly was to make sure to leave detailed feedback for each piece they received. What they liked, hated and everything in between.

Stitch Fix wants to learn from your Personal Style Profile, your Pinterest, your LinkedIn and from your feedback. The more your Stitch Fix, the more they know and the more successful it will be!

Advice for Stitch Fix

To touch on Stitch Fix’s customer service, they need to up their response time because they are an all-digital biz. Notice the date difference. For a business that is forward-thinking in Pinterest, it’s important to excel at ALL the social platforms that you’re on.

This email address is where we met the service rep Kallie. Stitch Fix is very responsive on Twitter but Jess and Kelly did notice that it was a lot of Stitch Fix responding to angry customers.

Oh the joys of working in customer service.

So Stitch Fix, while Kelly and Jess applaud your leap into the future of styling, they have a few suggestions:

  1. Call out how specific you need to be with your stylist on Pinterest and your profile.
  2. Step up your game with response time for customer service on social (especially since you’re solely a digital business).
  3. Consider encouraging Stitch Fixers to follow each other on Pinterest for fashion inspiration.

Have you tried Stitch Fix? Let us know how it went in the comments!