Who Will Be Twitter’s Tweeter In Chief?

Kierstyn Schneck
June 12, 2019

If you are an avid tweeter, you have probably experienced some aspect of the Twitter platform as a whole that you wish was a bit more user-friendly. Perhaps it’s the lack of an edit button or the platform’s less-than-perfect response to hate speech on Twitter.


Or perhaps you have been banned from Twitter for celebrating your 10-year business anniversary. (The short story there: a Philly nonprofit lost its account after posting a tweet celebrating its 10th anniversary, and Twitter’s algorithm found this to be violating its age requirement in its terms of service, starting that users must be at least 13. It took three weeks of attempts and a #FreeMightyWriters campaign to reinstate their account.)

In either case, let’s just say the state of Twitter’s customer service is…not great.  

The good news? Twitter is in search of a Tweeter in Chief. This position hasn’t existed before, and we can’t help but speculate if this king or queen of tweets will be on the frontlines of user complaints (and if they will actually offer some solutions). 

As The Verge so aptly puts it, for a communications platform, Twitter itself is not known for being a clear communicator. The company’s head of product position has seen a lot of turnaround, and no clear vision of the platform’s future and innovations has been offered to the public. 

We can’t say for sure if the Tweeter in Chief position was created in reaction to user complaints, but we do know that they will be the public face of the company and will likely be the one answering your questions in real-time. So, draft up your burning questions now and get ready to tweet. 

Here’s what we know:

According to the job listing, the Tweeter in Chief will write for @Twitter, “setting the editorial direction and leading a team of incredible community managers. So every day [he/she will] be reacting to culture, as it happens.” The position requires that applicants “are extremely plugged into Twitter culture, stan culture, and culture in general,” and are “obsessed with building communities.” 

Our reaction to “stan culture” being part of a job description.

The new position is all about communication: “We want to elevate and thank the people who use us. Spark conversations that highlight what unites us. Make the platform and world feel a little smaller.”

We will have to wait and see what direction the Tweeter in Chief actually takes the @Twitter account. I certainly am not against a good gif or Keanu Reeves walking slowly to music, but let’s hope that Twitter uses this opportunity to speak the language of its users and make some real changes.