Make sure the right people can find you.
Having a great website is only half the battle. Getting people to find it is the other half. That’s where Search Experience Optimization (SXO) comes in. SXO ensures your site is not only understood by search engines — whether it’s Google, ChatGPT, or Bing — but also compelling and user-friendly enough to convert visitors once they arrive.
For small and mid-sized businesses, that kind of visibility can mean the difference between missed opportunities and meaningful growth. SXO combines technical SEO, user experience (UX), and emerging AI search behavior to help your brand show up in all the right places and make a lasting impression when it does.
SXO Services
- Technical Website Audits: We optimize your site’s speed, structure, and accessibility so it performs well in search rankings.
- On-Page SEO: Content Audits & Creation: Align your website content with what your audience is actually searching for—and make it easy for them to say “yes.”
- Off-Page SEO: Backlink Audits & Link Building: Build trust and visibility by connecting your site with credible publishers who link back to you.
- Generative Engine Optimization (GEO): We optimize your content for discovery, accuracy, and relevance within generative AI search tools (Google’s AI Overviews, ChatGPT, and Perplexity) so your brand becomes the trusted answer, not just a search result.
How it Works
We trade keyword stuffing for smart strategy—starting with data, auditing your content, and building relevant, high-quality pages that people (and search engines) actually want to find.